Has it ever occurred to you that you might be able to turn your hobby into a multibillion-dollar business? In today’s busy world where people are afraid of putting time into their hobbies, it’s not an easy task to even think about doing something like that but one man has that courage and now he successfully established an empire all by himself.
It certainly didn’t feel that way when Kooora was first launched in 2002. Khalid A. Doseri started Kooora as a sports platform aggregating global sports news for leagues and tournaments across various sports, with a particular emphasis on football.
For the first few years, he managed the website on his own and built a solid foundation for what was at the time the first dedicated sports website in the Middle East production
What Is Kooora?
Kooora is the leading Arabic sports website with more than 18 million monthly visitors. The company is a leading digital sports publisher in the Middle East. The company was established in 2002 by Khalid A Doseri and has its registered office in Dubai, UAE.
On April 13, 2022, Football Million acquired Kooora. Kooora has been one of the most popular websites in MENA for several years now. People can see live sports on Kooora Live.
According to the latest Forbes report, Kooora is the fourth most visited website in MENA, with more than 115.9 million monthly visitors. In 2017, Kooora topped the same list, taking over several popular websites like Sabq, and MBC.
Kooora’s Net Worth
During an interview, Khalid A. Doseri said to Reuters that for a quite long time, Kooora was a website held by a one-man army.
He was literally doing everything for the company from doing higher management like a manager to day-to-day work like an employee. But at last, his hard work pays off and for the last few years, Kooora has become a successful business venture. Now almost every sports fan of the Middle East watches sports on Kooora TV.
The growth of Kooora’s audience and business necessitated its transformation from a one-person platform to a company led by a team of professionals and experts in tech, editing, visuals, and writing, as well as a team of journalists who provided real-time sports news from all over the world to keep Kooora competitive.
And then after the hard work of 10 years, the success of Kooora in the region was such that it was sold for more than USD 25 million. At the same time, Kooora’s founder, Khalid, continued to grow the business of his website, and by 2015, he had a staff of 80 employees.
Growth Of Kooora
The growth of Kooora was not an easy thing to establish for Khalid A. Doseri. He worked day and night to make Kooora a successful company and made it stand where it is now at the current time. Sports activities were severely affected by the pandemic as many tournaments and sporting events were canceled or delayed.
During these difficult times, Khalid motivated his team to step up their search for stories and news so they could continue to be proactive. This is what kept Kooora at the top of the sports websites in the Middle East, while many others experienced huge traffic drops.
Being a technology-based project also allowed Kooora’s team to easily transition to remote work and keep in touch with team members and journalists across different locations without being hindered by travel and quarantine regulations due to the pandemic.
With this smooth transition, the website saw a 25% increase in visitors and audiences when sports activities returned to normal. Kooora Live is one of the most famous parts of the website since people love to watch sports live.
Success Of Kooora
The success of Kooora caught the attention of FootballCo, the world’s leading football media company, which acquired Kooora in a deal valued at more than USD 25 million. As a result of the acquisition, the operations of Kooora will be relocated to Saudi Arabia, and the company will merge with GOAL (also owned and operated by FootballCo).
Kooora currently has over 25 million users across 42 different sports, and the number is expected to grow to more than 640 million users per month after the acquisition of FootballCo. Khalid said that he is very proud to have started Kooora and to have seen the success of the platform since its launch. The whole team has worked hard since its inception to ensure that it continues to lead the sports news in the region and that he looks forward to seeing the future of Kooora as part of the FootballCo.
The success Kooora is now enjoying is not easy to achieve. It came because of many factors. Let’s discuss all those factors below:
- Careful attention to detail and staying on top of every detail of the project, as well as a constant pursuit of growth and development.
- Publishing news and articles quickly, accurately, and with integrity is a key part of media and communications. Using market and customer data to create a personalized and engaging experience that boosts website visits and keeps existing users around.
- They are growing their audience by offering more languages, subscriptions, ads, and more.
- They are also expanding their team and relying on local and foreign journalists to make sure they have the latest and greatest content.
- Their new project is based on technology, so they can get more out of it and be more productive with less money.
Conclusion
When we look at the business world, there are many examples of start-ups that began as hobby businesses. Kooora was able to grow into a successful business by using resources efficiently, actively looking for growth opportunities, creating solutions that met market needs, identifying niche areas to focus on, and expanding locally and internationally to achieve more growth and success.
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